Rogers & Cowan’s UK Product Placement team has over 20 years' experience securing brand integration opportunities (paid/free props provision) in leading television, film & music productions for various clients' consumer products, brand names and locations.

In an increasingly cluttered media environment, brands looking for creative and innovative ways to reach their target audiences have successfully achieved brand exposure on screen within TV/Film production storylines, via our specialist product placement team.

We work with brands across a wide range of industry sectors, including technology, food & beverage, automotive, fashion, health & beauty, charity and locations to identify placement opportunities via our production contact database in BBC, ITV, Channel 4, Channel 5, digital & online productions, plus in feature films & music videos.

2011 has been a momentous year for the TV industry following the Government’s decision to allow paid TV product placement deals in the UK. Restrictions aside, from a brand perspective, the future of TV integration via product placement or the traditional props provision model is now a realistic, exciting prospect.

Rogers & Cowan ensure that all clients are aware, understand and abide at all times with all restrictions or guidelines concerning product placement in television and film issued by Ofcom or any other regulatory authority.