Weber Shandwick scoops ‘Best PR Campaign’ at the B2B Marketing Awards

De La Soul reckon three is the magic number, and the cross-practice technology and consumer team at Weber Shandwick aren’t arguing, after scooping a third PR award for their Microsoft Free Range Working campaign.

Following earlier successes at the European SABRE and Golden World IRPA Awards, the team was awarded the ‘Best PR Campaign Of The Year’ at the prestigious B2B Marketing Awards which were held last night at Arsenal’s Emirates Stadium.

Beating stiff competition, Weber Shandwick’s campaign created a compelling narrative around the benefits of mobile working, providing a raft of media coverage across 2007 as well as garnering Ministerial support along the way.

And if you count being shortlisted for a PRWeek award as well, you could say that 3.5 is the new magic number!